A useful 3D primer appeared on the Panasonic blog of North America Chief Technology Officer Eisuke Tsuyuzaki…
Will I need a new TV to see Full HD 3D?
Panasonic is launching a number of new Full HD 3D plasma models this year, as well as a Full HD 3D Blu-ray player. All of our products will of course work equally well with traditional, 2D content.
What is Full HD 3D?
Simply put, Panasonic has developed a technology that delivers the same high resolution of standard Blu-ray discs, with 3D content. Other systems actually cut the resolution in half when watching 3D. Since stunning picture quality is what high definition is all about, we wanted to make sure that we did nothing to compromise one’s ability to view the best possible picture.
What is there to see in 3D?
We understand that in order to make Full HD 3D a business, we need to seed the market. That’s why we’ve partnered with DirecTV to bring several channels of 3D content to consumers starting this year. Movies, sports, and special events will all be part of the mix.
In addition, a growing number of movies will be released as 3-D Blu-ray discs this year. ESPN has announced that they’ll be starting up a 3D channel; and Discovery Channel has partnered with Imax and Sony to create a 3D channel featuring the type of natural history programming sure to look great in 3D.
Will the new DirecTV and other channels be in Full HD 3D resolution?
Due to the extra bandwidth needed, the television services will not be Full HD 3D at first. But both Panasonic and DirecTV are working to insure that the picture is of the highest quality possible. We’re not going to put anything out that would turn consumers off to the new technology. As the saying goes, we don’t want to make the perfect the enemy of the good.
(note: this was primarily for an American audience. The best way to get 3D in the UK will probably be Sky)